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Old 19-June-07, 01:42 AM   #1 (permalink)
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Default The Register // AT&T sued by poor man's Formula 1

NASCAR prefers Nextel


Eager to promote its re-branded wireless network, AT&T has upped the ante in a legal battle with NASCAR, the American auto racing association inspired by the law-defying exploits of hard-driving whiskey bootleggers. Yesterday, in Atlanta, Georgia, NASCAR filed a $100m suit against AT&T, decrying the company's sponsorship deal with stock car speedster Jeff Burton; and this morning, AT&T responded by extending the deal for another three years.Â…



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