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03-January-05, 09:37 PM
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| News Hound  |  Slashdot // It's Not About The Technology prostoalex writes "No one quite knows the exact point when high-tech marketing went wrong. When instead of selling distinct products and services, the company Web sites and brochures started pitching 'the next big thing.' When even software developers don't have a slightest idea about what's being sold to them. Raj Karamchedu from Silicon Image, however, feels that certain things in high-tech marketing should be straightened out, hence this book." Read on for Moskalyuk's review of Karamchedu's It's Not About the Technology. http://books.slashdot.org/article.pl...05247&from=rss | |
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