Price Search



PC Apex Sponsor


PC Apex Sponsors



Old 30-August-06, 07:45 PM   #1 (permalink)
News Hound
Gizmo's Avatar
Post Slashdot Games :. Game Developers Missing Their Target?

wh0pper writes "Digital Trends is reporting that a recent survey finds that there aren't just 2 gamer markets, but instead a whopping 6. What does this mean? It means that game developers and publishers are ignoring a large portion of the gaming market by focusing on the traditional two segments: casual gamers and hardcore gamers. The 4 other game markets they identified are Social Gamers, Leisure Gamers, Dormant Gamers, Incidental Gamers. If you are wondering what those categories mean, the article gives descriptions of what each segment is. A surprising result from the survey is the importance of social gaming; video games are often considered a solitary activity, but Parks Associates' findings indicate a significant portion of the market views gaming as a social activity."



Link To Original Article
Gizmo is offline     Reply With Quote
Reply

Bookmarks

Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Trackbacks are On
Pingbacks are On
Refbacks are On



All times are GMT -5. The time now is 01:41 PM.


Powered by vBulletin® Version 3.8.3
Copyright ©2000 - 2009, Jelsoft Enterprises Ltd.
Search Engine Optimization by vBSEO 3.3.0
Copyright PCApex.com, GameApex.com, ForumApex.com 2001 - 2008
Advertisements

Page generated in 0.10375 seconds with 8 queries