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Old 09-February-06, 01:58 PM   #1 (permalink)
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Default Nin: Nintendo Targets Oprah
Speaking at DICE, Reggie Fils-Aime once again urged the industry to embrace new demographics, even if it means running ads during Oprah.
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Originally Posted by NextGeneration
He said that Nintendo would be using new marketing channels, such as daytime television shows, Oprah and Ellen.

Fils-Aime talked about a "blue ocean of opportunity through new types of gameplay."

Full story at NextGen

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